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22 Swachh Bharat Abhiyan
The ‘Swachh Bharat Abhiyan’ campaign was debuted on 2nd of
October, 2014 by the prime minister Narendra Modi.
The campaign aimed to achieve the target
of ‘Clean India’ upto 2nd October 2019, on
the 150th birth anniversary of Gandhi Ji.
It is the largest cleanliness program by the
Indian Government.
The government has launched an app,
naming, ‘Swachhta’ to make people aware
and contribute to make their city clean
and hygienic.
The government has successfully achieved the construction of 30,74,
229 individual toilets, 2,26,274 community and public toilets.
Top five cities in Swachhta Survekshan 2017 are Indore, Bhopal,
Visakhapatnam, Surat and Mysuru.
Amitabh Bachchan, Kiran Bedi, Sachin Tendulkar, Kailash Kher,
Salman Khan, Baba Ramdev, Juhi Chawla, Shankar Mahadevan, Jwala
Gupta and Deepa Malik are the brand
ambassadors of this campaign.
Gandhiji planned ‘Clean India’ a place
where cleaning would not be the work
of certain group of people. Therefore,
Mr Narendra Modi selected his
birthday for this campaign and decided
to tribute him a Clean India on his 150th
birth anniversary.
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